Bullseye Creative worked with the locally-owned chain of chicken restaurants to develop a brand platform message that helped the company differentiate in a competitive marketplace. The research helped develop a creative message that perfectly encapsulated the company’s core values, and set them apart in the minds of their customers—their most valuable advocates. Since the delivery of these creative results, the 37 year-old company has continued to grow, opening several additional locations in the Puget Sound.
